I have to tell the truth: the first time I saw the new spot of Tuscany, I din’t like it because you couldn’t see many landscapes nor natural or architectural beauties.. but now I find it genial because effectively there are so many wonderful things to see, do, eat, appreciate, etc… that it would be almost impossible to fill everything in a spot of few seconds! so this spot manages to give all these suggestions.. of wonderful landscapes, art, food and wines, fashion, products, sea, hills, historical and artistical towns, villages, etc.

What I simply find wonderful is the music: this is an italian song which my grandmother used to sing when she was a child.. so it is part of the italian tradition and it’s not only that: it’s evocative, it reminds beautiful afternoons playing, beautiful sensations, time spent cycling, laughing, all this..

The singer, Opera Tenor Ferruccio Tagliavini,  is particularly effective in this song.

I wish you to enjoy the vision!